Sukaran Thakur is the Principal Partner at ICE Studios Consulting LLP and a Director at the Heritage Group, based in Manali, Himachal Pradesh. At ICE Studios, Sukaran leads the Strategy practice working with brands & organizations like Pfizer, USAID, Axis Bank, HUL and others. He is the co-author of the Atlas of Affluence for TVOF/RIL.
Sukaran has previously worked as the Brand Head for Wills Lifestyle (WLS) at ITC and as Marketing Manager for the Luxury Portfolio at L’Oreal, managing the brands: Lancôme, Kiehl’s, Giorgio Armani, Ralph Lauren, Yves Saint Laurent & Diesel. Sukaran was also a part of the Management Advisor Council at Deloitte India-US.
Sukaran is also an Adjunct Faculty in the Business Management & Communications Area at MICA; a visiting faculty at NIAM Jaipur, FLAME Pune & Symbiosis Nagpur and a guest faculty at Northwestern-Medill, along with being a Subject Matter Expert for Upgrad & SpeakIn.
Areas of Interest
• Culture & Communications
• Brand Narratives
• Storytelling
• Semiotics
• Artificial Intelligence
• Sustainable Design & Communications
- Masters in Business Law, NLS Bangalore, India
- Post Graduate Diploma in Management & Communications, Mudra Institute of Communications Ahmedabad, India
- Bachelors of Applied Sciences, Hans Raj College, Delhi University, India
- Measuring Impact of AI-Generated Personalized Ads on Engagement and Memorability. AMSAC 2024
- Digital Brand Governance, Book Chapter, Routledge
- Pedagogical Innovation for Enhanced Interaction in Online Teaching: A case from India, AMS Conference 2023